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Director of Direct Marketing & Subscription Strategy
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The role, as it was posted
As the Director of Direct Marketing, you will serve as the chief architect of our subscription growth engine. This is a high-impact leadership role with full P&L ownership of a multi-million dollar budget. Reporting directly to the President & COO, you will be responsible for scaling a profitable subscriber base while maintaining a best-in-class LTV/CAC ratio.
We are looking for a visionary leader who views direct marketing through a mathematical lens and a psychological filter. You will not just manage channels; you will engineer the entire subscriber lifecycle, leveraging AI tools and marketing automation to drive aggressive, sustainable growth.
This position is an onsite role requiring you to work in our headquarters located at 4235 Redwood Ave. Los Angeles, CA 90066.